The past 13 or so years, I have really noticed this kind of filtering unfolding. It’s made my job as a search engine optimization expert very difficult as Google and other engines now customize the search results being served up for each person based upon previous searches and what they click on. This filtering is…
SEO Definitions: Clickbait
click·bait ˈklikbāt/ nouninformal noun: clickbait; noun: click bait (on the Internet) content, especially that of a sensational or provocative nature, whose main purpose is to attract attention and draw visitors to a particular web page. “these recent reports of the show’s imminent demise are hyperbolic clickbait” Using sensational, clickbait-type headlines for webpages or ads is…
Creative Website Error Messages
Here’s a very creative website technical error message for a site that is an herbal remedy knowledge-base.
Suzan Pelfrey website with “Beautiful”
Brand new client website using the Genesis theme “Beautiful.” Suzan wanted something clean, elegant and simple.
Mobile-friendly websites now rank higher on Google!
It’s official, Google has changed it’s ranking algorithms to favor websites that meet the mobile-friendly guidelines they’ve laid out. As of yesterday, April 21st, you should be noticing a shift in your website rankings for all key phrases…a great boost if your site is mobile compliant. If your website is not mobile-friendly you are going…